Bahi Ajman Palace Hotel has promoted Mahmoud Saffarini to the role of director of sales and marketing.
In his new role, Saffarini will be responsible for the continuous development of the hotel’s sales and marketing strategies leading the property to be established as the most coveted destination in the Northern Emirates.
Saffarini joined Bahi Ajman Palace Hotel in October 2016 as the director of sales. In this role, he enabled the hotel to compete with big chains and international brands in the hospitality segment by accomplishing volume business for the hotel. Bahi Ajman Palace Hotel witnessed an increase of room nights by 80 per cent from its wholesalers under the supervision of Saffarini.
Rene Vincent Ernst, general manager of Bahi Ajman Palace Hotel, said: “Mahmoud holds a remarkable track record of success throughout his career to date and his experience coupled with exceptional knowledge of the market has been a valuable asset to Bahi since his joining. We are extremely delighted to announce the promotion of Mahmoud Saffarini as a director of sales and marketing and we wish him every success in this new role.”
Saffarini brings a wealth of experience to the position with a career spanning over 17 years in the hospitality industry. Saffarini started his journey from Hilton in 2001 and subsequently joined Rotana in 2007. He was also a part of Bin Majid Hotels & Resorts as well as Movenpick Hotels & Resorts before finally joining Bahi Ajman Palace Hotel. - TradeArabia News Service
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