The Summer Spectacular programme is part of the Festive Hong Kong 2010 campaign which promises fun-filled events throughout the year.

Utilising the distribution strengths of the two organisations and the regional travel industry, the promotion features some quite spectacular offers for two-centre or through-travel packages including Hong Kong.

A five-night package –  inclusive of round-trip economy airfares with Cathay Pacific from the UAE, five nights accommodation with breakfast, private airport hotel transfers, trips to Hong Kong Disney Land and Ocean Park and many other exciting discounts and offers – starts from just Dh6,900 ($1,878) .

And from or via Saudi Arabia prices start from Dh5,450 for a two-centre holiday with three nights in Singapore and three nights in Hong Kong including breakfast, with other attractions and shopping offers available.

This summer the Far East is an exceptional place to go and explore either as a two-centre holiday destination, taking in Hong Kong in its own right, or as a leisure stop-over on the way to mainland China or Australia.

Throughout the summer travellers visiting Hong Kong will be able to take advantage of the very best in entertainment with the colourful  Dragon Boat Festival tipped to be the best so far.  There is also a major shopping and sales event, the International Arts Carnival, running through July and August, the Lan Kwai Fong food and entertainment festival as well as the Hong Kong Computer and Games Festival.

And even without such special events, Hong Kong is a buzzing destination offering the whole family fun and entertainment, shopping, relaxation and very high standards of hotels.

There is also an understanding of the needs of discerning Middle Eastern travellers, which is why there are no visa restrictions for the majority of the region’s nationals.

Hong Kong has a long history with the Middle East both in trade and leisure and is an ideal destination both in its own right or as a base to explore other areas in the Far East particularly during the Eid Holidays. Whatever you are seeking, Festive Hong Kong 2010 welcomes you.

Stay four nights for the price of three and book in advance for a lower rate are just two of the offers that make up the ‘Fraser Family Summer’ promotion, running until September 9, a favourite with families looking for a relaxed yet memorable vacation stay during the sweltering summer months.

The summer promotion focuses on families, offering entertainment for the children at Fraser Kids Club, with its play room and wading pool, and taking in all the attractions at Seef Mall such as Magic Island, the indoor family entertainment centre, offering hi-tech gaming and entertainment experiences for the entire family.

With summer room rates starting at just  BD55 ($145) ++ until August 31, guests who check in during this period will be entered into a draw and could win a weekend stay in Egypt, Oman, Germany, Dubai, Beirut, Bangkok or Abu Dhabi which includes two nights’ stay with breakfast.

Prizes will be drawn every Thursday at 3pm at the Crowne Plaza Bahrain.

Guests can also take advantage of the seven nights for the price of five offer running through to the end of August.

And in support of Bahrain Ministry of Tourism’s ‘Summer Festival – Children First’ campaign there’s also a four nights for the price of three promotion. To take advantage guests must present a coupon provided by the ministry and must be accompanied by a child under the age of 12 who can also eat free.

There’s also a special cool promotion to help beat the heat this summer – every morning the outside temperature will be measured – giving guests the equivalent discount on their food bills. So if it is 40 degrees outside, it’s 40 per cent off food bills up to 8pm at all the hotel’s restaurants until August 31.

And further special deals are also available on meetings packages and at the newly refurbished health club.

The Middle East Summer Escape by Shangri-La Hotel, Dubai, Shangri-La Hotel, Qaryat Al Beri, Abu Dhabi, and Shangri La’s Barr Al Jissah Resort and Spa, Oman, offers 50 per cent off the published rate for GCC residents only.

Shangri-La Hotel, Dubai offers luxurious accommodation, exceptional dining and gracious hospitality in the heart of one of the world’s most dynamic cities. Located along Sheikh Zayed Road, the 42-storey hotel is 15 minutes from Dubai International Airport, five minutes from the World Trade Centre and in close proximity to major malls and beaches. The 302 superbly-appointed rooms and suites offer a combination of traditional luxury and modern functionality. The hotel has eight restaurants and bars reflecting the mix of international cultures for which the city is famous.

Guests will find Shangri-La Hotel, Qaryat Al Beri, Abu Dhabi, an oasis in the heart of the emirates. Located on a private kilometre-long beach, each of the 214 rooms features a balcony or terrace with a sea view. Guests can enjoy the pinnacle of privacy and extravagance in one of the six four-bedroom villas, each with a private pool. To cater to the needs of extended stay visitors, the hotel also has 161 serviced apartments. The property has five restaurants and CHI, The Spa, offers the ultimate indulgence.

Located on a stunning bay and nestled against a mountain backdrop, Shangri-La’s award-winning Barr Al Jissah Resort and Spa, in Oman, features the exclusive Al Husn (the Castle) offering a host of residents-only privileges, the luxurious Al Bandar (the Town) and the deluxe, family-oriented Al Waha (the Oasis). Extensive leisure facilities include pristine private beaches, 19 restaurants and bars, an Omani Heritage Village, the Al Mazaar souk as well as a dive centre offering diving and snorkelling trips. For the ultimate in relaxation, CHI features luxurious villas set amidst a tranquil garden.

The Middle East Summer Escape offer is valid until 30 September. To enjoy 50 per cent off published rates, call the hotels directly and quote Summer Escape Offer, terms and conditions apply.