Louvre Hotels Group in the MENA Region (LHG), a leading hospitality management group, has announced the expansion of its regional portfolio with several new openings slated for by 2026.
These include the launch of Tulip Hotels & Residences at The Village Muscat in Oman, the introduction of the Kyriad brand in Saudi Arabia, and the upcoming debut of the luxury Tempting Places Collection in Oman and Morocco. Currently operating 43 hotels with over 8,250 keys across the UAE, KSA, Qatar, Bahrain, Tunisia, Algeria, Georgia, Jordan, Lebanon, and Egypt, the group aims to grow its presence to 200 operational and pipeline hotels by 2030. Marking its debut in Oman, Golden Tulip Muscat The Village and Tulip Hotels & Residences Muscat The Village introduces a fresh, modern take on upscale hospitality. Featuring 68 and 107 keys respectively, the new-age property blends contemporary design with intuitive amenities to cater to short and long-stay guests. Alongside it, Golden Tulip Village Muscat will also open its doors in 2025, adding to the group’s stronghold in Oman with design-forward spaces and a focus on comfort and community. Both properties are part of a larger master plan development aimed at transforming the hospitality landscape in the city. In Saudi Arabia, Louvre Hotels Group is debuting its Kyriad brand, with 2,000 keys scheduled to open across the Kyriad Eco, Kyriad, and Kyriad Prestige labels. These properties will cater to a growing demand for high-quality midscale hospitality, offering versatile accommodations designed for both leisure and business travellers. The brand’s tiered offering allows greater flexibility in meeting the needs of evolving traveller profiles in the kingdom. Speaking at the Arabian Travel Market (ATM), Rami A. Moukarzel, Board Member of Louvre Hotels Group, said: “The introduction of Tulip Hotels & Residences in Oman and the Kyriad brand in Saudi Arabia marks a pivotal moment in our regional growth strategy. These expansions are not just about increasing key count; they’re about delivering the right hospitality solutions for a rapidly transforming market. We are bringing to life brands that resonate with the evolving needs of modern travellers, creating meaningful hospitality experiences tailored to each segment, and designed with purpose, identity and innovation.” Further strengthening its presence in North Africa and the Levant with almost 2,000 keys, Louvre Hotels Group will launch Kyriad Le Patio in Algeria and Golden Tulip Duhok in Iraq, both set to open in Q1 2026. Meanwhile, the Royal Tulip Taqah Beach Resort on Oman’s southern coast will debut as the group’s first luxury beachfront destination in the country, offering 100 keys and a blend of elegant design and modern sophistication. Looking ahead, the group’s Tempting Places Collection, a luxury soft brand, will enter the Middle East with two openings in Oman and Morocco over the next 18 months.