Sunset Hospitality Group to add Baoli to portfolio

As part of the new J1 Beach at La Mer, Baoli will be launched under the management of Sunset Hospitality Group (SHG) in September 2024.

The opening will be the first extension into the Middle East for the brand, and adding Baoli to SHG’s portfolio is a testament to the group’s impressive growth and commitment to delivering global lifestyle experiences.

Baoli was born in the harbour of Cannes, and quickly established itself among the top European culinary and nightlife destination staple.

Relaxing by day and playful by night, the dynamic restaurant offers a unique experience for visitors to J1 Beach, combining an elevated culinary experience with an energetic night scene, a statement said.

Inspired by the spirit of South East Asia and the elegance of the South of France, Baoli opened its doors in Miami in 2008, and since then has become a destination for celebrities and jet setters.

The new Dubai shoreside hotspot is set to become an emblematic venue, with its amplified culinary offering and eclectic night scene. By day, guests can enjoy lounging under the sun, but the Baoli journey really begins as the sun goes down, a statement said.

For lunch and dinner, an exquisite culinary experience is served. Executive Chef Omar Basiony has artfully crafted a menu of costal French and Mediterranean flavours and ingredients, expertly accented with East Asian techniques.

Nodding to Baoli’s roots in the south of France, the dishes are designed to be shareable, light and fun. Premium ingredients and artisan craftsmanship are combined to curate an exceptional dining experience, showcasing the flavours and culinary heritage of both cuisines.

Baoli’s layout boasts a diversity of spots to suit every need – beginning at the VIP lounge or the chic VIP bar, and then to an intimate indoor setting in a tropical lush style of interiors filled with rich textures and patterns, or to the airy outdoor petal terrace amongst the luscious foliage and tropical textures, with the waves as the backdrop.

As the night progresses, the transportive beats go up and Baoli’s atmosphere is ignited with innovative cocktails, late-night bites, and endless hours of elaborate entertainment such as resident and guest DJs, live acts and more.

For those guests wanting to take their nightlife experience to the next level, they are transcended to the heart of Baoli’s lounge, into the secret speakeasy to groove the night away to a curated mix of house, retro vocals, afro house, and indie music.

SHG's Managing Director of Daylife, Guillaume Ferraz, is spearheading the project: “Combining the spirit of East Asia and French refinement, Bâoli is a celebration of life, where like-minded individuals can unwind and socialise. With our legacy of extraordinary hospitality, we’re excited to add Baoli to our portfolio.”

Sanjeev Nanda, Managing Director of Downtown Ventures, said: “Baoli Dubai is a retreat-styled venue in the soon to open J1 Beach. The brand’s move into the Middle East is following its international success in Cannes and Miami, and we believe that Dubai is the perfect location to continue sharing a world-class hospitality experience.

“Our association with Sunset Hospitality Group is something we are extremely excited about and look forward to building and delivering a unique French Riviera experience.” – TradeArabia News Service